Sponsorship & Event Branding | ABSOLUT Vodka: Electrum Records Summer Party 2010

As the sole advertising & marketing agency in Egypt, we take pride (and pleasure) in being involved in every aspect of Pernod Ricard's advertising, marketing and PR activities. This ranges from event sponsorships, POS material (Duty Free outlets), advertisement adjustment and adaptation, various collateral items, custom-made bars, branding, sponsorships and Duty Free outlet display units.


Absolut Vodka has been sponsoring Electrum Records since their launch 2008. This exclusive party with 350 pax was held in a beautiful setting in a lush garden around a pool. The center of attention was the Absolut bar with the Absolut hostesses serving innovative cocktails and shots. The funky floor lamps of Absolut were displayed throughout the garden as well as a variety of funky banners branded Absolut.


All Material displayed was created and designed by Carte Blanche Communications in accordance with the Absolut guidelines.