Place: Esca Terrenal, New Cairo

Event: Branding and sponsoring agreement by Carte Blanche featuring Jameson as main and sole sponsor.

Branding & Activation: Creation of event theme concept “Irish pop-up”  with branded engaging activities as well as visible branded elements around the venue. Activities included a “Spin the Wheel” game where guests won prizes with every Jameson shot, and a branded photobooth with scratch cards, encouraging social sharing and boosting brand interaction.

Entertainment: we provided engaging hosts and exciting games, fostering a lively and interactive environment that kept guests entertained and connected with the brand.

Photo and Video Coverage: by Carte Blanche creating SM videos and posts