Place: Kazoku, New Cairo

Event: Branding and sponsoring agreement by Carte Blanche featuring Chivas Regal with an exclusivity deal for all PR-branded beverages. The event was exclusively attended by Quintessentially’s family (an exclusive concierge service), perfectly representing the targeted segment.

Branding: All branding, production and set up for Chivas Regal by Carte Blanche. The branding was immersive, with Chivas signs and fully branded venue and bar setups. In addition to branded videos displayed on screens, Carte Blanche curated a special menu exclusively for Chivas Regal.